B2B payment practices trends, Greece 2024

付款习惯

  • 希腊
  • 耐用消费品,
  • 电子/计算机技术,
  • 钢铁,
  • 金属

An unsettling variation in B2B customer payment behaviour is evident in our survey of Greek companies.

Key takeaways from the report for Greece 

The 2024 Payment Practices Barometer survey for Greece was conducted between the end of Q1 and the beginning of Q2 2024. The findings should therefore be viewed with this in mind.

Deteriorated B2B payment behaviour impacts business financial stability

  • Trade credit continues to play a vital role in facilitating B2B trade for Greek companies across all sectors of our survey, being used to stimulate sales and improve cashflow. 56% of all B2B sales are currently being transacted on credit, a steady trend from the previous year.
     
  • Businesses in the Greek steel/metals sector tell us they leverage trade credit to encourage repeat purchases from their B2B customers. In the consumer durables industry the
    primary factor is to maintain a competitive edge and build long-term customer relationships. There is a similar objective in the electronics/ICT sector.

Cybersecurity and insolvency risk prompt widespread worry

  • A widespread concern among companies in Greece is the cybersecurity threat to data integrity and confidentiality which could affect business operations. This is both a
    short-term and long-term anxiety across all sectors, along with the impact of environmental regulations.
     
  • Customer acquisition challenges are a long-term concern for steel/metals companies in Greece, who also worry about the trend of economic conditions that could be a risk to
    future growth. The consumer durables sector say operational challenges are a major long-term anxiety, while the electronics/ICT industry has a specific concern about sustainability issues.

The Atradius Payment Practices Barometer is an annual survey of business-to-business (B2B) payment practices in markets across the world. Its findings can give valuable insights into the current dynamics of corporate payment behaviour in B2B trade. It can also help companies doing business, or planning to do so, in the markets polled to identify emerging future trends in the payment practices of B2B customers. 

Interested in finding out more? 

For a complete overview of the 2024 survey results for Greece and Western Europe, please download the full reports available in the related documents section below. 

All content on this page is subject to our Disclaimer, available here

免责声明

Each publication available on or from our websites, such as, but not limited to webpages, reports, articles, publications, tips and helpful content, trading briefs, infographics, videos (each a “Publication”) is provided for information purposes only and is not intended as a recommendation or advice as to particular transactions, investments or strategies in any way to any reader. Readers must make their own independent decisions, commercial or otherwise, regarding the information provided. While we have made every attempt to ensure that the information contained in any Publication has been obtained from reliable sources, Atradius is not responsible for any errors or omissions, or for the results obtained from the use of this information. All information in any Publication is provided ’as is’, with no guarantee of completeness, accuracy, timeliness or of the results obtained from its use, and without warranty of any kind, express or implied. In no event will Atradius, its related partnerships or corporations, or the partners, agents or employees thereof, be liable to you or anyone else for any decision made or action taken in reliance on the information in any Publication, or for any loss of opportunity, loss of profit, loss of production, loss of business or indirect losses, special or similar damages of any kind, even if advised of the possibility of such losses or damages.